Freelancer Portal - Product Manager (0-1, UX Design, Growth)
A dynamic freelancer portal designed for creative artists worldwide. Artists can create profiles showcasing their talents, while organizations can efficiently shortlist and assign performers based on specific categories. EventLab simplifies event planning by managing artist schedules, coordinating event requirements, and preparing artists for their performances. This platform ensures seamless organization and execution, making it the go-to solution for managing creative talent and event logistics.
responsible for
Collating requirements, Market & competitor research, User stories, UX research, prototype & integrations
tools
Jira: Project management |
Confluence: Documentation collaboration |
Figma: UI design |
Slack: Team communication |
Google Analytics: User analysis |
Tableau: Data visualization |
Asana: Task tracking
tools
Backend Framework: Laravel [9.x] |
Database: MySQL/Postgresql |
Authentication: Laravel Auth/Passport |
Role/Permissions: Spatie |
File Management: barryvdh/laravel-dompdf,https://laravel-excel.com/ |
Storage: S3 Bucket |
Deployment: AWS with Load Balancer |
PDF Signature: https://pspdfkit.com/ |
Frontend Framework: React.js |
State Managemnt: Redux/ReduxToolkit
about project
As a Product Manager for EventLab, I was responsible for collating requirements, conducting market and competitor research, developing detailed user stories, and leading UX research and prototyping. I also managed platform integrations to ensure seamless functionality. My role was pivotal in connecting global creative artists with event opportunities, enhancing their profiles, and streamlining event planning and artist scheduling for organizations.
Creating Diverse Attributes for Large Data Sets
- Challenge: Providing a personalized onboarding experience for performers across various categories required managing vast and diverse data sets.
- Solution: Built comprehensive data sets and various user journeys to tailor the onboarding process. Utilized Zoho Analytics to handle large data sets and create personalized experiences for users.
Shortlisting the Right Talent
- Challenge: The platform had diverse skill sets, making it difficult to match profiles with job specifications.
- Solution: Implemented various grouping mechanisms and scoring systems, similar to an ATS (Applicant Tracking System), to streamline the requirement and profile matching process, ensuring the best fit for each job.
Global Payment Integrations
- Challenge: Managing payments for freelancers worldwide with varying payment systems and currencies.
- Solution: Automated online contracts and integrated with multiple payment systems like Stripe and PayPal for easy and efficient payouts globally.
Media Loading Challenges
- Challenge: Handling large performance videos and high-resolution images posed challenges for loading and bandwidth.
- Solution: Used adaptive loading mechanisms based on user bandwidth and optimized server-side loading. Tools like Amazon S3 for storage and Cloudflare for CDN (Content Delivery Network) helped manage and deliver media efficiently.