Market Research on Rossum: The Document Automation Virtuoso
Overview Rossum, founded in 2016 by three PhD students from Prague, has quickly ascended the ranks in the world of Intelligent Document Processing (IDP). This AI-driven company has redefined the way businesses handle document-based transactions, making the tedious task of data entry almost obsolete. With a headquarters split between London […]
building cosystems: Integrations and Partnerships – The Ultimate Team Sport of Product Strategy
in the world of product management, creating user personas can feel a bit like writing a novel. you invent characters, give them names, backgrounds, and quirks, and then send them on a journey through your product. but these aren’t just figments of your imagination—these fictional characters wield real power. let’s […]
Zoho Corp: The Inside Scoop on a SaaS Superstar
Overview Zoho Corporation, the brainchild born in 1996, has grown into an Indian tech giant offering a smorgasbord of software goodies. With a footprint in over 180 countries, Zoho is like the Swiss Army knife of the SaaS world, ready to tackle business needs with flair. Product Suite Zoho’s bag […]
Green Is the New Black: How Sustainability and Ethics Are the Ultimate Product Strategy Fashion Statement
In the glamorous world of product strategy, there’s a new trend taking the spotlight—sustainability and ethical positioning. Forget fleeting fads; this is a movement with staying power. As more consumers demand eco-friendly and ethically produced products, companies are discovering that green is indeed the new black. So, let’s dive into […]
