user personas: fictional characters with real power
in the world of product management, creating user personas can feel a bit like writing a novel. you invent characters, give them names, backgrounds, and quirks, and then send them on a journey through your product. but these aren’t just figments of your imagination—these fictional characters wield real power. let’s […]
TikTok: A Deep Dive into the Viral Sensation
If you’re looking to create a product that resonates with millions, TikTok is a case study you can’t ignore. This platform, which exploded onto the social media scene, offers a masterclass in user engagement, viral content, and innovative monetization strategies. Let’s dive deep into what makes TikTok tick, peppered with […]
Investor Expectations: roadmap to secure funding
What Investors Expect from a Product and Team Product Expectations Market Fit: Your product needs to be the hero Gotham deserves and needs—solving real problems for real people in a sizable market. Innovation: Make your product the unicorn in a herd of horses. Stand out with a unique, irresistible twist. […]
From Concept to Catastrophe: Lessons in Product Fails
welcome, brave reader, to the wild and wacky world of product management, where the highs are high, the lows are low, and the middle ground is often just a myth. today, we’re diving into the murky waters of product failures—because, let’s face it, who doesn’t love a good disaster story? […]
