iterate to innovate: when to pivot and when to persist
welcome to the roller coaster ride of product management, where the only constant is change, and the route to success is anything but straightforward. in this high-stakes game, knowing when to pivot and when to persist can make all the difference. let’s explore the art of iteration and the delicate […]
Market Research on Rossum: The Document Automation Virtuoso
Overview Rossum, founded in 2016 by three PhD students from Prague, has quickly ascended the ranks in the world of Intelligent Document Processing (IDP). This AI-driven company has redefined the way businesses handle document-based transactions, making the tedious task of data entry almost obsolete. With a headquarters split between London […]
building cosystems: Integrations and Partnerships – The Ultimate Team Sport of Product Strategy
in the world of product management, creating user personas can feel a bit like writing a novel. you invent characters, give them names, backgrounds, and quirks, and then send them on a journey through your product. but these aren’t just figments of your imagination—these fictional characters wield real power. let’s […]
Green Is the New Black: How Sustainability and Ethics Are the Ultimate Product Strategy Fashion Statement
In the glamorous world of product strategy, there’s a new trend taking the spotlight—sustainability and ethical positioning. Forget fleeting fads; this is a movement with staying power. As more consumers demand eco-friendly and ethically produced products, companies are discovering that green is indeed the new black. So, let’s dive into […]